Through personalized suggestions, Netwave can recommend your customers the products (or ads or content) that best suit their needs. Their specific needs, not those of the average site visitor or a pre-defined market segment.
Your personalized recommendation engine can be configured through a simple drag & drop menu and will adapt your recommendations according to type of visitor, their individual situation and your business strategy. de la situation individuelle de vos visiteurs et de votre stratégie commerciale.
Your recommendations will not be static: everything the visitor does on your website – clicking, scrolling, rejecting, ignoring – is taken into account in real time. Just like an in-store salesperson paying attention to a shopper’s reactions.
Your recommendations will fit in with your business strategy. For example:
- recommending the product most likely to meet your visitor’s needs,
- recommending the product on promotion most likely to meet your visitor’s needs,
- recommending the latest arrivals most likely to meet your visitor’s needs,
The average improvement in conversion rate is 11%